Owner & Principal, DGCooley & Co.
Danielle Cooley is Founder & Principal of DGCooley & Co., a bespoke strategy and research consulting practice. For more than 20 years, her work in research and design has been applied to a variety of digital and analog products for such companies as Hyundai, Pfizer, Graco, Enterprise Rent-a-Car, Fidelity Investments, MasterCard, and more. A frequent conference speaker, Danielle has a BE in Biomedical and Electrical Engineering from Vanderbilt University and a MS in Human Factors in Information Design from Bentley University.
When working with study participants, our primary focus is typically on research objectives, logistics, and how much time is left until our lunch break. Yet, research participants make themselves vulnerable in many ways. Attending to these vulnerabilities is a moral and ethical obligation that also increases the quality of the research. Join Danielle for some […]