Donita Phipps

UX Research & Designer, IBM

Dabby Phipps was the initial lead Conversation Designer for the internal support teams at IBM. Dabby led the team that created the conversational user experience for web, voice, and chat support. Over the summer, Dabby participated in IBM Service Corps, leveraging her knowledge to design voice chatbot user experiences for the United Way of Southwest Pennsylvania’s 211 team. In her current role, Dabby is the program lead for the Voice of the Employee (VotE) program, which gathers user sentiment metrics across the IBM CIO application portfolio.

My Sessions

Applying UX to Intelligent Virtual Agent Design: A New Road for UX Professionals

Pacific Jewel Ballroom

It’s 2021. Intelligent Virtual Assistants (IVAs) like Alexa and Siri are becoming ubiquitous. As with the Web in 1994, IVAs are looked upon as cool technologies that are ripe for human-centered design but lack that focus. However, unlike the Web in 1994, UX as a profession is here in force. We are well-positioned to shape […]

Entry level Innovation and Emerging Technologies

Introduction to Inclusive Design: How to Start Designing Accessible User Experiences

Coral 3

As our world becomes ever more interconnected by technology, it is increasingly important that designers consciously create designs that are flexible enough to support all users under a variety of environmental conditions. This introductory talk will cover what inclusive design is, why it is important and how to get started. We will provide tips, techniques, […]

Entry level Interaction and Visual Design

Chatbot in a box: Introduction to conversation design and conducting research on chatbots

Driftwood 2

In the emerging world of Artificial Intelligence (AI), chatbots are becoming a standard offering that requires various UX expertise: research, design, and content creation. In this workshop, we will guide you through the steps to create a chatbot, including reviewing the basic elements of a chatbot, conducting research to identify user needs, and creating cognitive […]

Entry level Innovation and Emerging Technologies